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The group

Three trajectories. One ignition.

INNESCO isn't the sum of three professionals. It's what happens when a food entrepreneur, a territory architect and a marketing agency decide to pool networks, skills and companies — to build their own projects and to activate new ones alongside other entrepreneurs.

01Business & Food

Cristiano Giacometti

Capanno Beach Club · Slice of Capanno · Gambero Rosso 2025

A hospitality entrepreneur, for years a leading name on the Roman coast with successful formats. He runs Capanno Beach Club, a historic Ostia venue, and founded Slice of Capanno, a gourmet pizzeria and cocktail bar awarded two slices by Gambero Rosso less than a year after opening. He brings INNESCO entrepreneurial vision, venue management and a commercial network built on the ground.

02Space & Territory

Fabrizio Lentini

Architecture & interiors · Public works & green · Ostia waterfront

An architect registered with the Order of Rome, today an independent professional. He works across architecture, interiors and landscape, with a particular feel for reclamation and materials. His signature is on public-interest projects — from regenerating municipal green areas to the Ostia seafront restyling — as well as the launch and construction of venues. He brings INNESCO the ability to read a place and give it form: from public tenders to commercial space.

03Story & Growth

Here We Go Agency

Marketing 5.0 · Performance & ADV · AI Automation

A Rome-based marketing agency with a Marketing 5.0 approach: data, content, advertising and AI automation serving one goal — turning attention into customers, bookings and revenue. Among the results: +3,000 followers in one month and 10M+ views for Mari Market, 8x ROAS and +45% online sales for Rattè Gioielli, venues turned into sold-out events like Kill Joy. It brings INNESCO the engine of story and growth.

Selected results

+3,000 followers · 10M+ views
Mari Market
8× ROAS · +45% online sales
Rattè Gioielli
+225% engagement · 6.79M views
Kill Joy

The three partners

Simone De Ruggiero

Founder & Digital Strategist

A Full Stack Marketer with a Master's in Economics & Management. He grew Bluvacanze's TikTok fanbase from 250 to 50,000 followers working with brands like Disney, MSC, AC Milan and Trenitalia; trained 100+ salespeople at Cristian Lay Italia; and appeared in the cast of BellaMa' on Rai 2. A creator with 22,000+ followers and over 10 million views, with partnerships including Verisure, SumUp, Meetic and Juduku.

Matteo Terelle

Co-founder & Creative director

From shooting to cinematic editing: he builds the visual identity of every project. A content creator with 298,000 followers on TikTok and 23,000 on Instagram.

Diego Pasquali

Co-founder, commercial lead & TV personality

Part of the BellaMa' cast on Rai 2 since 2022, today featured in a segment of the show, live every afternoon. He has collaborated with brands like Temu and Findus and hosts events and festivals.

How we work

For our projects. And for yours.

We build and activate our own businesses — and put the same system at the service of other entrepreneurs.

Full consulting

The entire method, from reading to activation: we take you end-to-end.

Single levers

Only the phase you need: reading, form, story or activation.

Hands-on support

Programmes by your side, to grow the project together with you.

Partnership

We also enter projects with equity and co-investment.

INNESCO is born at the intersection of what is designed, what is told, and what is activated.